Reading Time: < 1 minI’m trying to work on how I give thanks to those around me. I feel like I’m pretty good about giving frequent thanks when it’s appropriate, but I’ve realized (in part from books like Thanks for the Feedback, and in part from other conversations) that my “thanks” isn’t all that good. It’s not that giving […]
Business
Why our competitors are better than us
Reading Time: 2 minI recently went through an exercise to determine, truthfully, why someone might pick a competing digital marketing firm instead of ours. It was an eye-opening experience. There are a few easy cases I can think through: If someone needs a video created, I send them to Trenton at TCP. If someone needs help with BigCommerce, […]
A quick agenda beats no agenda
Reading Time: < 1 minIt’s been true for decades, and with everyone forced to switch to Zoom for the past year it hasn’t changed much — meetings without a clear agenda are often a complete waste of time. While we have solid agendas for many of our meetings, there are times when we don’t have a chance to put […]
Why do I care if your company is 50 years old?
Reading Time: 2 minWhy do I care if your company is 50 years old? I don’t, really. At least not yet. Yet many websites continue to lead with something like that at the front of their site. When a users visits your site for the first time, they don’t care about you — they just want to know […]
Who do you trust?
Reading Time: < 1 minI was at a business event last year (pre-COVID) and an interesting thing happened. A few of us were chatting, when a woman came up to us with a great idea: “Let’s pass our business cards around, take photos of them, and share them on our social media accounts!“ While I’m happy to recommend businesses […]
We have to do something about it
Reading Time: 2 minOver the past few weeks, the stock market has been in a bit of a frenzy over the mess with GameStop. If you’re not familiar with what’s been going on, this is a good overview. The problem I’m seeing is a lot of people suggesting “we need to do something“. While perhaps things need to […]
What record label is Taylor Swift on?
Reading Time: < 1 minWhat label is Taylor Swift on? It doesn’t matter. It matters to the record label, and it might matter to Taylor, but it doesn’t matter to you or I. We just care whether we can access her on Spotify or YouTube Music or wherever we try to stream. What network produced “The Office”? All most […]
Reading for the altMBA
Reading Time: < 1 minI’m taking part in Seth Godin’s latest class of the altMBA next month, and the books for the session just arrived at my house. These aren’t textbooks or anything — just normal books you can get on Amazon. Some have been on my “to read” list, and some weren’t, but they’ll all be getting read […]
The new WordPress.com site building service
Reading Time: < 1 minA few weeks ago, WordPress.com (not to be confused with the free downloadable software at WordPress.org) announced that they were going to be offering a site building service. This has concerned a lot of folks in the industry (“they’re going to steal our business”), but I think the concern is overblown. In fact, this is […]
Seriously, start your own blog
Reading Time: < 1 minWhile I’d love to see some kind of open-source, distributed social network start up, nothing is on the immediate horizon. However, we already have the tools in place to mostly do it ourselves. Here’s some thoughts about how we could make a better social network by starting our own blogs.