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, a Malaysian company that owns a large factory, is offering up ad space that would be viewable in all of the various mapping systems (once the area gets updated again). They’ll be using a company in California, RoofAds, to do the installation.
I imagine that we’ll be seeing quite a bit of this kind of thing as time goes on. In this case, however, there are a few other issues to consider that were raised in an article by the Natural Search Blog:
- This is apparently the factory in Google Maps – completely obscured by smoke/clouds. If it’s a cloud, odds are pretty good that it won’t be there next time. However, if it’s smoke from the factory then that would likely be there every time.
- There is a good deal of child labor that occurs in Malaysia. You’d want to make sure that this isn’t happening at the factory where your ad would be placed.
- The ad space will go up in November. Why then? I can’t imagine they know when any new satellite photos will be taken. I guess that’s just when they’ll put up the ad, and then it’ll show in GE, GM, VE, etc — eventually.
It’ll be interesting to see how this plays out, as well as to see how many other companies try the same thing in future months.
