Reading Time: 2 minIn Daniel Kahneman’s classic book “Thinking, Fast and Slow“, he said something simple that I’ve been chewing on for a long time. He said: “Intelligence is not only the ability to reason; it is also the ability to find relevant material in memory and to deploy attention when needed.” The reason this stuck with me […]
The Sunday Summary: Word of mouth is in person, tracking everything, and Makers vs Managers
Reading Time: 2 minIn an effort to help me keep up with everything I post each week, here is my latest “Sunday Summary” of my posts from the week. Mon, September 16: Just a little bit can ruin your day“Our study revealed that individuals who watched just three minutes of negative news in the morning were 27 percent […]
You can’t fix it later
Reading Time: 2 minIn listening to the Founders podcast, one big theme runs through almost every story that is shared — the founders become incredibly wealthy, but lose their marriage, children, and/or health as a result of it. An example is Larry Miller, who owned the Utah Jazz. He had it all, but he had nothing. From the […]
Who are you working for?
Reading Time: < 1 minPeople talk about “the algorithm” incessantly, and for good reason. If you’re sharing content online you want it to be seen, and the algorithm is a big piece of that in many cases. Chasing the algorithm is one way to approach business, and it’s one that we certainly take from time to time. Depending on […]
The “Maker’s Schedule” vs the “Manager’s Schedule”
Reading Time: < 1 minWhen I was reading Josh Kaufman’s “The Personal MBA“, he shared this interesting viewpoint about our calendars from Paul Graham. He said: Paul Graham, a venture capitalist, programmer, and essayist, calls this batching strategy “Maker’s Schedule/Manager’s Schedule.” If you’re trying to create something, the worst thing you can possibly do is to try to fit […]
But how will we track it?
Reading Time: < 1 minI recently saw a popular post on LinkedIn that said “To kill a great marketing idea in six words or less, just ask ‘how will we track it?’“ Initially, it sounds like a valid thought. If you can’t track it, why do it? Tracking can be quite important, and we track all that we can, […]
Almost all word of mouth is still offline
Reading Time: 2 minThere are a lot of influences in our lives, but word of mouth is still the top reason why people buy products and services. Ads are important, marketing is important, but people buy most often based on what other people have to say. Of that word of mouth, how much happens online? Most people guess […]
Just a little bit can ruin your day
Reading Time: < 1 minIt’s amazing how little it can take to put us in a bad mood. This can come from other people, but it can also come from just a bit of negative news. In his book “Big Potential“, author Shawn Achor shares this surprising bit of insight: “Indeed, we found that just a few minutes spent […]
The Sunday Summary: Strategy, attributes, and escaping the algorithms
Reading Time: 2 minIn an effort to help me keep up with everything I post each week, here is my latest “Sunday Summary” of my posts from the week. Mon, September 9: Never stop doubting“Consensus is not always good; disagreement not always bad. If you do happen to agree, don’t take that agreement—in itself—as proof that you are […]
You can escape the algorithms, but you need to work for it
Reading Time: 2 minWe all hear many people complaining about “the algorithms” on social media, and it’s often a legit complaint. At best, the algorithms show us a bunch of stuff we didn’t ask for. As worst, they could be affecting political outcomes. Part of the problem is the algorithms themselves, but the other part is our overall […]